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Partners

A portal where partners track every deal

Partners register deals in one place, see where each one stands, and get reminded before anything expires. The partner team approves in one click.

CRMGoogle DriveGmail
Built for
In-house, B2B software company
Team
Partnerships
Built in
About 3 weeks
Runs on
Their CRM, Google Drive, Gmail

The ask

“Partners register deals by email and in a spreadsheet. We miss expiries, argue over who registered first, and answer status questions all day.”

Partnerships Manager

Before

  • Deal registrations arrived by email and in a shared sheet
  • Two partners often claimed the same customer
  • Registrations expired without anyone noticing
  • Partners emailed every week to ask for a status

After

  • Partners register deals through one simple form
  • Duplicates are caught against the CRM before they’re saved
  • Partners and managers are reminded before a deal expires
  • Every partner sees their deals on a live board

What we built

  1. 01
    A login for every partnerEach partner sees only their own deals, documents and contacts.
  2. 02
    Registration with duplicate checksNew deals are checked against the CRM, so the first valid registration wins.
  3. 03
    A board for every dealNew, In review, Approved, kept in sync with the CRM automatically.
  4. 04
    Expiry remindersEmails go to the partner and their manager 30, 7 and 3 days before a registration expires.
  5. 05
    Documents on each dealNDAs and proposals attach to the deal and are stored in the company’s Google Drive.

How it was delivered

  1. Week 1Map the rules

    Agreed how registrations, conflicts and expiries should work with the partner team.

  2. Weeks 2–3Build the portal

    Partner logins, the board, CRM sync, reminders and documents.

  3. HandoverRoll out

    Invited the first partners, trained the partner managers, handed over admin access.

The impact

Estimates, measured over the first month.

Status emails from partners

▼70%fewer

Partners can see where every deal stands.

Time to approve a registration

▼1 dayfrom 4 days

Managers approve from one queue.

Duplicate registrations

▼90%fewer

Checked against the CRM on entry.

Want this for your team?

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